This man goes by the name "Mystery". Mystery is the figurehead of a new underground movement called the "Seduction Community". Mystery has a reality show on VH1 called "The Pickup Artist." Mystery teaches socially awkward men how to get laid.
Mystery is a pathetic, loathsome toad of a man.
But Mystery is not an idiot.
He's figured out that meeting and sleeping with women isn't as hard as it seems, especially in an age of deadbeat fathers and the daddy issues they create. He's also figured men will do about anything to even talk to women, let alone have sex with them. By breaking down his methods into a never-ending cascade of acronyms and identifiers, Mystery can walk his hapless students through the process.
And watching the poor, goofy saps under his tutelage, I realized Mystery is actually doing men a favor.
It seems to me heterosexual men have to move through three stages to get the point where they are suitable for a mate.
The first stage is one of sensitive, ignorant fear. This stage usually occurs from puberty right up until the early 20's (it was more like mid-20's for me). This is the stage where men are afraid to talk to women from a romantic standpoint. They want women to appreciate them for the sensitive, understanding souls they are. They end up with a lot of girl friends, but no girlfriends.
After a while, these men begin to understand their approach is not working. In my case, it took a friend sitting me down and telling me "women like (jerks)." In any case, a pendulum swing occurs, and men begin to realize women do respond to cockiness and, sometimes, even being treated poorly.
The thing is, being an jerk only works for so long. After a while, any woman worth falling in love with is going to recognize you for what you are and leave.
Because women worth falling in love with don't like jerks. They like genuine confidence and strength. They like men who know who they are.
(Men want the same thing, by the way. But where women are blinded by what they think is confidence, men are blinded by looks.)
That's where the third stage comes in, when a man realizes he can be himself, a mix of confidence and vulnerability.
The reason Mystery and his doltish band of seduction artists are so pitiful rests in their inability to leave that second stage. Mystery teaches his students how to fake confidence, because that's what Mystery does best. Inside, he's a broken, sad shell of a man, but at least he's having fun. Right?
But back to Mystery doing men a favor.
It's clear the show's contestants are mired in that first stage, socially stumbling their way through life and hopelessly lonely. If you get past Mystery's base purpose (getting laid), you realize these men just need to see how easy it is to approach a beautiful woman and start a conversation. If the fake anecdotes and interest the men are taught to convey can become real stories and honest attention, these men could find themselves at that third phase, with a woman who can appreciate who they are. They'll fall in love with a woman who loves them back.
In the meantime, Mystery will go the way of Hugh Hefner, covering up his pain with blonde after vapid blonde, until the day he dies.